Cameo and The Future of Celebrity Engagement Platforms: Here’s What You Need to Know
‘It’s like Uber of fan mail,’ is what Sean Spicer, the former White House Secretary had to say about Cameo Clone. From the White House to Hollywood celebrities, the platform has become the talk of the Internet amid the COVID-19 lockdown situation. With celebrities stranded in their homes with no film shootings or shows, engagement with fans has become a major question mark. In today’s world, the bridge between celebrities and followers has turned fragile, with the former under intense pressure to stay on the latter’s radars. However, cele b rities aren’t taken for granted in this scenario. They can follow up with their authentic fans by providing personalized sessions or shootouts on requests, thereby monetizing their content. Be it Tony Hawk conducting ‘gender reveal’ for babies in personalized sessions for two-hundred dollars or Caitlyn Jenner wishing ‘Happy Birthday’ for twenty-five hundred dollars, the platform houses a wide range of celebrities. In fact, followers can engage...